CUTGroup | Work | Sadhana's UX Portfolio

CUTGroup

As a part of Civic User Testing Group (CUTGroup), we use a "build with" approach to test civic websites and applications to make sure they are accessible and usable by the public. The motto of our process is:
“If it doesn’t work for you, it doesn’t work!”

My Role:
UX Researcher

Team:
4 members

Duration:
3 weeks

Tools:
Figma
Miro

The Problem

The Michigan Campaign Finance Act (MCFA) is a statute that governs the reporting responsibilities of every candidate running for office in Michigan. It is known to be complicated, lengthy, and confusing, especially for new candidates. When a candidate doesn’t comply with the MCFA, they are required to pay fines and face penalties. The most accessible resource to understand the MCFA right now is the Bureau of Elections’ Candidate Manual, an extremely dated, all-HTML resource. It has been noticed that referring to the Manual often introduces more confusion by candidates who are amidst learning about the campaign finance process.

Our Solution

Goal:Understand how users use the candidate manual to find and understand information in order to meet financial reporting requirements.


Users:7 participants with backgrounds in running for government or has experience filing campaign finances


System Evaluated:MERTS Plus Candidate Manual - Specifically the Campaign Finance Section in the manual


User Testing:


Preliminary Questions

Users were given preliminary questions to evaluate their campaign experience and familiarity with the tool.

User Tasks

First impressions of the site to understand its goals

Questions on whether they can find information

If they understood what information applied to them personally

Post-Test

Users were given post-test questions to assess how helpful the tool was in achieving the tasks, and what changes they want to see.



Identified Issues & Recommendations

Lack of Structure

  • There was enough information on the page, but was organized in a way that was too busy.

  • Users voiced confusion when asked to find answers related to their own campaign.

  • Users tended to gravitate towards the navigation menus in the left panel to complete tasks.

Recommended Solution

  • Incorporate Visual Hierarchy

  • Eliminate unnecessary heading links only used by admins.

  • Redesign the side menus to a drop down menu from the top of the page.

Current:

Recommendations:

Confusing Terminology

  • Novice users are unfamiliar with the terminology used on the page.

  • Not understanding the meanings of terms made users confused on where to click to get the needed information.

  • There are no visible standardization of definition for several terms.

Recommended Solution

  • Incorporate Visual Hierarchy

  • Eliminate unnecessary heading links only used by admins.

  • Redesign the side menus to a drop down menu from the top of the page.

Recommendations:

No Direct Access to Resources

  • Users voiced confusion when asked to find answers related to their own campaign.

  • Users expect to view forms that apply to them directly on the page.

  • Users do not want to access pages that are not related to them.

  • The website implicitly caters more to State filers than Local filers.

Recommended Solution

  • Include separate references to State versus Local reporting tools, forms, and documents.

  • Inform local candidates to refer to their county website or office.

  • Provide appropriate hyperlinks to forms.

Recommendations:


User Journey Map


Next Steps


Other Projects

RE:

FAN Internal Site

MOVE

Red Lake, MN

RE:

MOVE

FAN Internal Site

Red Lake, MN